Amazon PPC can either grow your business fast or burn your budget. The difference is strategy.
In this guide, I’ll show you the exact PPC structure we use at EcomGlobex when we start managing a new Amazon account. 1. Start with Automatic Campaigns (For Research) Never start with manual campaigns if you have no data. Run Automatic campaigns first for 7–14 days to collect search term data. Use three match types: […]
